Umicore has three official typefaces, depending on the media used:
- Printed Materials: Dax
- E-mail and Office tools: Arial
- Digital (web & social media): Open Sans
Printed materials
The corporate typeface is Dax, the same typeface on which the logo is based. It has been specially selected because it is very easy to read and feels clean. Dax should be used on all printed applications. Dax can be used in 4 weights: light, regular, medium and bold, and in italics with the same weight. Italics should only be used when the original Dax Italic font is installed.
No other typeface should be used.
As Dax is not available for all languages, we have alternatives for the following languages
Chinese:
Source Han Sans CN typeface
Japanese:
Source Han Sans JP typeface
Korean:
Source Han Sans KR typeface
Polish:
Dax Line Pro for print and Open Sans for digital
Thai:
Microsoft Sans Serif
While working with the Thai language in Adobe Creative Suite applications always make sure that World-Ready Composer is active. It must be active for the Marks to properly attach to their anchors. You can choose between available composers from the Paragraph panel menu (Windows > Paragraph > panel menu). For example, in InDesign, you can use the Adobe World-Ready Paragraph Composer. Or in Illustrator, you can use the Middle Eastern Single-line Composer.
For more information please check: https://helpx.adobe.com/indesign/using/arabic-hebrew.html
Email and all Microsoft Office tools
The mandatory typeface Arial must be used for communicating in email or via any Microsoft Office tool.
Digital applications
Open Sans is the official typeface for text in digital applications, including website, social media, apps, and video.